Popular Indian reality game show Kaun Banega Crorepati (KBC) recently caught the attention of the Indian cryptocurrency community after it featured a question on cryptocurrencies. Modelled on the popular game show, Who Wants to Be a Millionaire, the show is hosted by Bollywood megastar Amitabh Bachchan, who asked a question about Facebook’s controversial cryptocurrency Libra.
The contestant was asked, “What is Libra, proposed by Facebook?” and he had to choose between four options: Artificial Intelligence Camera, instant Messenger App, Short Video Platform, and Cryptocurrency. The contestant answered the question correctly, after which Amitabh Bachchan spoke about cryptocurrencies.
The mere mention of cryptocurrencies on KBC means that the asset class has now caught the imagination of millions of Indians who watch the game show. We are fighting to get crypto mainstream and even a small win like this is a huge boost to the Indian crypto community.
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